Recommended Reading

Joe Siecinski

Brainshare: How Business Owners Make More Money And Have More Time

Time is your most valuable asset. It is also limited – there are only 24 hours in a day. You can, however, create time if you understand how to control it. brainSHARE by Joe Siecinski explains how to do just that. It’s the blueprint for ending the weekly grind and creating more time for yourself, your family, and the causes that are important to you. It’s one of the cornerstones for building a business that works without you and is an integral part of the Ultimate Business Framework program.

Gino Wickman

Traction: Get a Grip on Your Business

If you want a successful business, Traction is a must read. From people to metrics to systems, Gino Wickman covers it in this masterpiece of entrepreneurial knowledge. You’ll find Gino’s concepts woven throughout brainSHARE’s Ultimate Business Framework program.

Michael E. Gerber

The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It

Are myths and assumptions holding you back? Read The E-Myth Revisited by Michael Gerber to see the realities of running a successful company. These realities, including the difference between working on and in your business, are part of brainSHARE’s Ultimate Business Framework program.

Jim Collins

Good to Great: Why Some Companies Make the Leap…And Others Don’t

Do you want to lead your company to greatness? Good to Great by Jim Collins is what you need to read to get focused, take your leadership up a level, and get “the right people on the right bus”. As your business grows you, and every member of your team, need to grow as well. The soft skills of communication, leadership, and collaboration are all part of brainSHARE’s Ultimate Business Framework program.

Marshall Goldsmith

What Got You Here Won’t Get You There: How Successful People Become Even More Successful

If you want to see more success, What Got You Here Won’t Get You There as Marshall Goldsmith explains in his book. Marshall helps you eliminate dysfunctions and bad traits and get on the road to greater success. brainSHARE’s Ultimate Business Framework program helps you assess your business and your team so you can leverage Goldsmith’s material to the greatest degree possible.

MJ DeMarco

The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime

You can take it slow and hope you get there, or you can read The Millionaire Fastlane by MJ DeMarco and start driving in the fastlane to financial independence. DeMarco tells you what you need to know to live rich now. Add this to brainSHARE’s Ultimate Business Framework program and you’ll have a true business juggernaut.

John C. Maxwell

The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You

To be a successful leader you need to understand leadership. That’s why you should read this book! Maxwell provides real life examples and exercises to help you keep improving. Effective leadership is critical to a successful business. brainSHARE’s Ultimate Business Framework program coupled with Maxwell’s information puts you in the best position possible to build the business of your dreams.

Patrick Lencioni

The Five Dysfunctions of a Team: A Leadership Fable

Your Team is a foundational part of your business. When there are dysfunctions, you have a crack in your foundation. In The Five Dysfunctions of a Team, Patrick Lencioni tells a wonderful story about pulling a team together and the vital lessons to learn along the way. Use Lencioni’s advice along with brainSHARE’s Ultimate Business Framework to build trust, get away from fear of conflict, and get results.

Patrick Lencioni

The Advantage: Why Organizational Health Trumps Everything Else In Business

A healthy organization means a strong, competitive busine ss. Read Lencioni’s The Advantage fora checkup on your company’s organizational structure. See what changes you can make for a healthier business. Then, use brainSHARE’s Ultimate Business Framework to build the business of your dreams.

Verne Harnish

Scaling Up: How a Few Companies Make It…and Why the Rest Don’t

Every business grows in stages. As you reach one plateau you need to reassess everything about both your organization and the way you do what you do. Scaling Up by Verne Harnish tells you what you need to know to keep your business from sinking into a “Valley of Death”. Integrating Verne’s data with brainSHARE’s Ultimate Business Framework program greatly increases your potential to build the business of your dreams.

Stephen R. Covey

The 7 Habits of Highly Effective People

One of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for nearly three decades. It has transformed the lives of presidents and CEOs, educators and parents—millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the 7 Habits with modern additions from Sean Covey.

Brian Tracy

Eat That Frog!

The international bestselling guide to managing time and prioritizing tasks—in a fully revised and updated edition featuring 2 new chapters!

Steven Pressfield

Do the Work!

Do the Work is a weapon against Resistance - a tool that will help you take action and successfully ship projects out the door.Picking up where The War of Art and Turning Pro left off, Do The Work takes the reader from the start to the finish of any long-form project—novel, screenplay, album, software piece, you name it.

James Clear

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad One

https://No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.

Daniel H. Pink

Drive: The Surprising Truth About What Motivates Us

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing

Gary Chapman

The 5 Love Languages: The Secret to Love That Lasts

A perennial New York Times bestseller for over a decade!

Eric Ries

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Marshall Goldsmith (with Mark Reiter

What Got You Here Won’t Get You There: How Successful People Become Even More Successful

America’s most sought-after executive coach shows how to climb the last few rungs of the ladder.

Bob Burg

Adversaries into Allies: Win People Over Without Manipulation or Coercion

In the bestselling book The Go-Giver, Bob Burg and John David Mann revolutionized the way we think about success via one very simple lesson: “Shifting one’s focus from getting to giving (constantly and consistently providing value to others) is both very fulfilling and the most profitable way to do business.

Simon Sinek (with David Mead & Peter Docker)

Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations.

Simon Sinek

Start with Why: How Great Leaders Inspire Everyone to Take Action

The inspirational bestseller that ignited a movement and asked us to find our WHY

Stephen M. R. Covey (with Rebecca R. Merrill)

The Speed of Trust: The One Thing That Changes Everything

Stephen M. R. Covey shows how trust—and the speed at which it is established with clients, employees, and all stakeholders—is the single most critical component of a successful leader and organization.

Michael E. Gerber

The Most Successful Small Business in the World: The Ten Principles

A unique guide for the crucial start-up phase of a business

Eliyahu M. Goldratt & Jeff Cox

The Goal: A Process of Ongoing Improvement

Written in a fast-paced thriller style, 'The Goal' contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints developed by the author.

Karen Berman & Joe Knight (with John Case

Financial Intelligence: A Manager’s Guide to Knowing What the Numbers Really Mean

The book Inc. magazine calls one of "the best, clearest guides to the numbers" on the market.

John A. Tracy

How to Read a Financial Report: Wringing Vital Signs Out of the Numbers

Learn how to read, understand, analyze, and interpret different types of financial reports

Mike Michalowicz

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.

Jim Rohn

How to Have Your Best Year Ever: Strategies for Growth, Productivity, & Happiness

Discover the life-changing power of decision and determination in Jim Rohn's enlightening guide, How to Have Your Best Year Ever.

Jim Rohn

The Art of Exceptional Living: Your Guide to Gaining Wealth, Enjoying Happiness, and Achieving Unstoppable Daily Progress

Inspirational insights and strategies place readers on the fast track to harnessing the power of personal ambition and innate motivation to achieve the highest levels of success.

Napoleon Hill

Think and Grow Rich

The most famous of all teachers of success spent a fortune and the better part of a lifetime of effort to produce the Law of Success philosophy that forms the basis of his books and that is so powerfully summarized and explained for the general public in this book.

Wallace D. Wattles

The Science of Success: The Secret to Getting What You Want

A Life-Changing book that unlocks the secret to attracting health, wealth and success.

Napoleon Hill (edited & annotated by Sharon Lechter)

Outwitting the Devil: The Secret to Freedom and Success

Bestselling author Napoleon Hill reveals the seven principles of good that allow us to triumph over obstacles . . . and find success.

Robert T. Kiyosaki

Rich Dad’s Cashflow Quadrant: Guide to Financial Freedom

Rich Dad’s CASHFLOW Quadrant is a guide to financial freedom. It’s the second book in the Rich Dad Series and reveals how some people work less, earn more, pay less in taxes, and learn to become financially free.

Robert T. Kiyosaki (with Sharon L. Lechter, CPA)

Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!

Rich Dad Poor Dad is the #1 personal finance book of all time. Listen today to set yourself up for a wealthy, happy future.

Og Mandino

The Greatest Salesman in the World

The runaway bestseller with more than four million copies in print! You too can change your life with the priceless wisdom of ten ancient scrolls handed down for thousands of years.

Gary Keller (with Jay Papasan)

The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results

This is an audiobook for busy people. If you want less on your plate and more for your life and career, tune in to the #1 Wall Street Journal best seller, The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results.

Spencer Johnson & Larry Wilson

The One Minute Salesperson: More Sales in Less Time with Less Stress

This is the book that has proved to be a must-have for the millions of people who were looking for the quickest way to improve their selling skills.

John Kotter (with Holger Rathgeber)

Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions

Our Iceberg Is Melting is a simple story about doing well under the stress and uncertainty of rapid change. Based on the award-winning work of Harvard Business School’s John Kotter, it can help you and your colleagues thrive during tough times.

Spencer Johnson

Who Moved My Cheese?

A timeless business classic, Who Moved My Cheese? uses a simple parable to reveal profound truths about dealing with change so that you can enjoy less stress and more success in your work and in your life.

Ken Blanchard & Spencer Johnson

The One Minute Manager: The World’s Most Popular Management Method

Now Ken Blanchard and Spencer Johnson have updated The One Minute Manger to introduce the book's powerful, important lessons to a new generation. In their concise, easy-to-understand story, they teach listeners three very practical secrets about leading others and explain why these techniques continue to work so well.

Ken Blanchard (with Thad Lacinak & Chuck Tompkins)

Whale Done!: The Power of Positive Relationships

What do employees and coworkers have in common with a five-ton killer whale? A whole lot more than you think, according to the mega-best-selling author Ken Blanchard and his coauthors from SeaWorld.

Thomas A. Freese

Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results

For nearly 20 years, The Secrets of Question Based Selling has been helping great salespeople like you deliver big results. Its commonsense approach has become a classic, must-have tool that demonstrates how asking the right questions at the right time accurately identifies your customer's needs.

Bob Burg

Endless Referrals (3rd Edition): Network Your Everyday Contacts into Sales

The definitive guide to turning casual contacts into solid sales opportunities

Robert B. Miller & Stephen E. Heiman (with Tad Tuleja)

Strategic Selling

The New Strategic Selling This modern edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops